Events

Wetmore Visiting Practitioner Lecture Series: Graham Garfield, BAUP '01, General Manager of Customer Information, Chicago Transit Authority (event)

Wetmore Visiting Practitioner Lecture Series: Graham Garfield, BAUP '01, General Manager of Customer Information, Chicago Transit Authority (event)

Monday, April 22, 2019

1555779195 - 1555930800

Shifting Perceptions of Transit: The Role of Branding, Communications, and Customer Experience in Addressing Mode Choice Challenges

12:00 in 223 TBH

Graham Garfield is a transit professional, with background in planning, operations, design and history. He is the General Manager of Customer Information for the Chicago Transit Authority, overseeing the agency’s bus and rail signage, branding, publications and graphics, and digital and social media since 2007. Working for CTA since 1999, Graham has previously held management positions in CTA’s Construction and Rail Operations departments. He has published several articles in print, conducted historical tours, and lectured on Chicago transit history, architecture and design. Since 1997, he has written and maintained Chicago-L.org, a comprehensive historical website about Chicago’s rapid transit system.

Schedule

Monday, April 22

10:30-11:50 am: Lecture in UP 494-LB Public Transportation Planning, 102A Architecture

12:00-1:00 pm: Presentation, 223 TBH, open to all

1:00 pm: Lunch with faculty 

Poster

The Wetmore Lecture is free and open to the public. This event is sponsored by the Louis B. Wetmore Fund.

 

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